The queue was enormous, so I decided to hang around near the front to get a better view of the proceedings (forfeiting my chance of a goodie bag, wah!).
The gang at the front of the queue had been waiting since 12:30pm, but were kept warm by the anticipation of getting a goodie bag.. and the branded Karl koffee van.
The curtains were heavily guarded by Team Karl, whose concentration on the task in hand waned only when a very important text from the Kaiser himself arrived (..probably). Some very dapper male models then took over, waiting to disclose the window shop at exactly the same time as the shops in Paris, Berlin, Sydney, and New York were revealed.
And the Karl is let out of the bag! Large, dynamic images of Arizona, Abbey, Anja, Sui He and Saskia, shot by Karl, displayed the new Karl kollection. Shoppers, clutching their iPads, filtered into the area and used the special Karl app to scan products for purchase or even to win.
Andy (who is originally from Manchester - wahey!) and Rochelle were the pair at the very front of the queue, and were pretty pleased with their goodie bags, containing a t-shirt and the leather fingerless gloves from the collection.
Now for the gratuituous eye candy! The boys from Select and Storm did an great job of generally looking excellent.
This was the only "real-life" look at the collection we had. A real shop would've been fantastic - but I expect komplete Karl-mania would have ensued.
Shop the collection at net-a-porter; my picks are the PVC-sleeve jersey logo sweater (it's too tacky to not) and the pale pink sleeveless denim biker vest.